We believe society is trying to become more environmentally aware to help create a sustainable future and that each individual can make small changes to their lifestyle that complement this plan. Our concept is that it does not matter which shade of green you consider yourself, the fact that you are ready to make a small change to the environment is what really matters. Therefore as there are 37 shades of green we believe each person can be represented by a colour.
We are all at different levels within the environmental revolution, and with 37 shades of green to choose from, it is the fact that we are trying to make a difference, no matter how small, which really matters.
The samples shown above are representative only.
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37 shades of green from Wikipedia